Singapore excels in soft toy shops because of its assorted range, offering everything from classic teddy bears to trendy character plushies. Renowned stores like Toys”R”Us, and Kiddy Palace provide a wide selection of soft toys and stuffed animals in Singapore, catering to all ages and preferences. With an emphasis on quality, affordability, and licensed products, Singaporean soft toy shops guarantee fulfilment for every customer. Moreover, the convenience of multiple locations and the presence of famous worldwide brands make Singapore a prime destination for soft toy and plushie enthusiasts, hoisting the city’s standing in the global toy market.
Note: This list is strictly not in order.
1. Toys”R”Us

Toys”R”Us in Singapore is celebrated for its broad toy selection and excellent customer service. Erieyza, one of its dedicated staff, embodies this commitment by going above and beyond to assist customers, even during busy times. Customers value the immense range of toys available, from bikes to soft toys, stuffed animals and beloved animation characters. Be it looking for the perfect gift or finding out the latest toys for kids, Toys”R”Us provides a delightful shopping experience. With its diverse selection and helpful staff, Toys”R”Us remains a go-to destination for toy enthusiasts.
Customer Reviews:
Majella Oliveiro
Thank you very much, Erieyza, for taking the time to check for an item for me as well as contacting the Tampines Mall outlet to see if they had stock and to keep one for me. You were in the midst of stacking and clearing up, close to closing time, but assisted wholeheartedly.
Jason Tan
The place to be if you are looking for toys. I am amazed by the numbers of toys that are available for the children. From bike to soft toys and all favorite cartoons characters are all present here.
r e
The customer service here is extremely wonderful especially the employee name Erieyza who helped me find the perfect gift for my little brother.
Website: https://www.toysrus.com.sg/
Contact: –
Location:
101 Thomson Road, #02-10/15, Singapore, 307591
583 Orchard Road, #03-03/25 Forum The Shopping Mall, Singapore, 238884
290 Orchard Road, #06-12/18 Paragon Shopping Centre, Singapore, 238859
1 Kim Seng Promenade, #02-117 Great World City, Singapore, 237994
3 Temasek Boulevard, #02-713/4/5/6 Suntec City Mall, Singapore, 038983
50 Jurong Gateway Road, #04-23 JEM, Singapore, 608549
83 Punggol Central, #02-27, Singapore, 828761
1 Harbourfront Walk, # 02 – 182 / 3, Singapore, 098585
80 Marine Parade Road, #02-33, Singapore, 449269
4 Tampines Central 5, #03 – 17, East, #03 – 17 No. 4 Singapore, 529510
78 Airport Boulevard, #B1-210, Singapore, 819666
Operating Hours: 10 AM – 10 PM Daily
2. Kiddy Palace

Kiddy Palace in Singapore is praised for its extraordinary customer service and diverse range of children’s items. Customers acclaim the super-friendly staff who go above and beyond to help customers, even offering to carry purchases to the taxi stand. With a wide assortment of products accessible, from toys to kids’ essentials, plushies, and stuffed animals, Kiddy Palace takes special care of the necessities of young families and gift-seekers alike. The attentive service stretches out to gift-wrapping assistance, guaranteeing a seamless shopping experience for customers. For those searching for quality items and remarkable service, Kiddy Palace in Singapore is recommended.
Customer Reviews:
Anisha Asan
Super friendly staff. They assisted me accordingly. After purchase, My hands were full and they helped me carry the stuff down to the taxi stand. Highly recommended.
H P Lim
Wide variety of kids products.
Nick Kapoor
AWSOME service by staff…helped me to wrap by gift… Great!! Thank you!!
Website: https://kiddypalace.com.sg/
Contact:
6844 9355 (Bedok Mall)
6894 2636 (Causeway Point)
6386 3884 (Compass One)
6793 5383 (Jurong Point)
6764 0790 (Lot One)
6336 3713 (Marina Square)
6634 4303 (NEX)
6754 8847 (Northpoint City)
6352 7781 (HDB Hub)
6465 9256 (Westgate)
Location:
311 New Upper Changi Road #B1-24/25, Bedok Mall, Singapore 467360
1 Woodlands Square #03-27/28, Causeway Point, Singapore 738099
1 Sengkang Square #03-23, Compass One, Singapore 545078
1 Jurong West Central 2 #02-50, Jurong Point, Singapore 648886
21 Choa Chu Kang Ave 4 #02-08/09, Lot One, Singapore 689812
6 Raffles Boulevard #03-160, Marina Square, Singapore 039594
23 Serangoon Central #04-13/14, NEX, Singapore, 556083
1 Northpoint Drive #02-158/159 South Wing, Northpoint City, Singapore 768019
Blk 500 Lorong 6 Toa Payoh #03-30, HDB Hub, Singapore 310500
3 Gateway Drive #04-23, Westgate, Singapore 608532
Other locations can refer to their website
Operating Hours: 10:30 AM – 9:30 PM Daily
3. Seimon-Cho

Seimon-Cho in Singapore is a beloved destination for enthusiasts of cute plushies and Japanese merchandise. Nestled in Plaza Singapura and the IMM Building, this store delights visitors with its extensive selection of charming soft toys and stationery, including limited edition items. Customers appreciate the cordial and proficient staff, who offer superb service and insights into the array of plush toys available. From kawaii characters to interesting finds, Seimon-Cho offers a delightful shopping experience for those seeking cute and quirky Japanese-inspired products. Whether browsing for personal enjoyment or hunting for the perfect gift, Seimon-Cho is sure to dazzle with its charming offerings and welcoming atmosphere.
Customer Reviews:
Joyce T
So cute the plushies here. Kuji are super fun too. Nice staff and lbn. 🙂
Angeline Yong
This is my favourite shop in Plaza Singapura for sure! They have a huge variety of cute soft toys and stationery! They also have limited edition items items in the shop. A great place to shop for gifts! Both XX and Alisa are very friendly and helpful too!
Chris Ong
Cool store with lots of cutesy Japeanesy soft toys! Staff provides friendly service with great knowledge about all kinds of plush toys!
Website: https://www.seimoncho.com/
Contact:
6238 6530 (Plaza Singapura)
6569 2010 (IMM Building)
Location:
68 Orchard Rd, #03-03 Plaza Singapura, Singapore 238839
2 Jurong East Street 21 #02-45A IMM Building, Singapore 609601
Operating Hours: 11 AM – 9:30 PM Daily
4. Simply Toys

Simply Toys in Singapore presents an invigorating shopping experience with its bright and cheery ambiance, enhanced layout, and a consistent stream of new releases. While the store may be smaller as compared to other outlets, its organised setup ensures easy navigation and quick access to its latest products. The store’s commitment to quality is clear in its curated selection of toys and stuffed animals, which are both fascinating and of superior quality. Simply Toys has turned into a loved destination for toy lovers, offering a dynamic and enjoyable shopping experience.
Customer Reviews:
Jas Y
I like the new store at Plaza Singapura. It is very bright and cheery as well as neat. Although it is a smaller store than the old shop, one can find the latest releases easily.
Susan’s Gmail
Love this new concept – brighter and much better laid out! So while it is smaller, things are easy to find (though it’s still hard to decide cos so much choice! 😅). N I was told new things are released weekly, so it’ll be fun to pop by every week to see what’s new! ❤️
Ed
Staff knows their stuff and toys are interesting and of good quality. My favorite toy store.
Website: https://simplytoys.sg/
Contact:
6884 4401 (Plaza Singapura)
6741 4123 (SingPost Centre)
6235 2316 (City Square Mall)
8088 3354 (Changi Airport Terminal 3)
Location:
68 Orchard Rd, Plaza Singapura 07, #13A, Singapore 238839
10 Eunos Road 8,#02-133 SingPost Centre, Singapore 408600
180 Kitchener Road, #04-22 City Square Mall, Singapore 208539
65 Airport Blvd., #02-95/96 Changi Airport Terminal 3, Singapore 819663
78 Airport Boulevard, #04-423 Jewel Changi Airport, Singapore 819666
Operating Hours: Monday – Thursday & Sunday: 12 PM – 9 PM | Friday & Saturday: 12 PM – 10 PM
5. Miniso

Miniso in Singapore is a sanctuary for those enamored of adorable and affordable items. Boasting a variety of items, from soft toys to household essentials and fashion accessories, Miniso offers something for everybody. With a wide selection featuring beloved characters like SpongeBob, Frozen, Mickey Mouse, and Snoopy, shoppers are spoiled for choice. The strategic location and affordable prices make it a convenient and accessible destination. Visitors acclaim the store’s dedication to quality and enjoyment, making it a heaven for gift shopping or individual indulgence. For a brilliant shopping experience filled with cute treasures, Miniso comes enthusiastically recommended.
Customer Reviews:
Ambalika Pandey
There are always new items whenever I visit the store.Now they have so many character items such as SpongeBob,Frozen,Snoopy, WinnieThePooh,MickeyMouse & Friends,Stitch,We Bare Bears and many more….
🧸Paradise of cute stuff collection – A one stop place of wide array of cute,useful items & functional products
🧸Affordable & reasonable prices – Here are many things from $3-$20
🧸Convenient & accessible location – Located near InterContinental Singapore Hotel
🧸Good quality products – It’s one of my favourite places to get gifts because they last really long💕
🧸Their products bring lots of delights to me
🧸Unique & latest collection
BabyOwl
Went to Miniso Bugis Celebrity Store at Bugis Junction with my son. It’s a new Miniso’s concept store. Located near InterContinental Singapore Hotel, very strategic location & easy to access. They have a lot of good collection of soft toys, household product, fashion accessories, parfum, and many more. Of course with so many characters like SpongeBob, Frozen, Mickey Mouse, Snoopy, etc. The prices also reasonable. My son very happy going there. There is a lot of toys for kids to choose. He want to take every toys he saw. They really have lot of cute stuff, i also want to take all.😭 End up i just bought him a penguin soft toys which he really like, bubble, & minion shock that he choose byself (actually it’s adult shock). I don’t buy anything for me, cause will come to the store again soon without my son, so i can enjoy and take my time to choose any cute item without him disturb.😂 Highly recommend going in store. Paradise of cute stuff collection. ❤️
Jp Ang
They have so many cute products to buy and it’s very affordable too! Had fun shopping there and a quick spree.😍
Website: https://www.miniso.com/
Contact: –
Location:
313 Orchard Road, #B2-27 to 29, 313@Somerset, Singapore 238896
311 New Upper Changi Road, #B2-14, Bedok Mall, Singapore 467360
200 Victoria Street, #01-107/108, Bugis Junction, Singapore 188021
1 Sengkang Square, #01-38/39/40, Compass One, Singapore 545078
17 Petir Road, #B1-46/47, Hillion Mall, Singapore 677671
1 Jurong West Central 2, #B1-24/25, JP2, Jurong Point, Singapore 648886
304 Orchard Road, #01-70 / 73A, Lucky Plaza, Singapore 238863
23 Serangoon Central, #B1-24/25, NEX, Singapore 556083
930 Yishun Ave 2, #B1-143/144/145, South Wing, Northpoint City, Singapore 769098
80 Marine Parade Road, #B1-11, Parkway Parade, Singapore 449269
Operating Hours: 10 AM – 10 PM Daily
Conclusion:
Singapore stands out in the soft toy market because of its assorted range of choices, first class quality, and remarkable customer service. Prestigious stores like Toys”R”Us and Kiddy Palace offer a wide selection of soft toys in Singapore, catering to all preferences. Seimon-Cho charms with its Japanese-inspired offerings, while Simply Toys delivers a unique shopping experience. Meanwhile, Miniso delights with its affordability and variety. With such a vibrant exhibit of choices and dedicated staff, Singapore has secured its place as an excellent location for soft toy fans, ensuring fulfillment and happiness for shoppers of all ages.